Storytelling, identity and concept creation.

 

Deep knowledge of the fashion industry, lifestyle,

culture and luxury sphere (global and Latin America focused).

 

Understanding of the Millennial and Luxury mind-set.

​

Creative production & direction, from casting, location scouting and

photographic direction.

 

A good network of personal contacts to designers, artists,

business leaders and influencers around the world.

 

Relentless curiosity about what is new and different

in the digital and fashion universe.

 

Strong analytical and connecting dots mind-set.

 

Ideas generator.

 

Strong visual communications for projects pitch and bring

creative solutions to life.

STRATEGIC 

& 

INNOVATIVE

THINKING

KEEPING EXCEPTIONAL STANDARDS

WITH A POINT OF VIEW

Understanding of the Latin America market & voice, both globally and in its many local / individual expressions.

 

Collaborate with 

International teams in a daily basis

 

Create audience experiences through

content.

 

Oversee and manage the year-round and

monthly budget for content.

 

Identify industry, audience and market trends.

 

Lead, concept, produce and art direct

creative and original digital content

(editorial and commercial)

through different platforms creating collaborations with artists, photographers, video producers,

designers and creatives when required.

 

Planning strategies of how a brand covers

key events (Ex. Global Fashion Weeks)

across different digital platforms.

 

Working close with operations,

marketing, data, PR, and social media teams.

 

Meet and work one-to-one with clients

for native partnerships.